One of the founders of Tifosy, an equity crowdfunding platform which aims to allow people investing in sport clubs, the Italian football striker Gianluca Vialli who played for Juventus and Chelsea, launched a campaign to raise £1 million from investors to fund its international growth, valuing itself at about £10 million, the Financial Times reports.
While looking for strenghtening ties between fans and clubs in need of equity, the soccer superstar told the FT:
We are sorting out two major problems in sport, but now, especially in football: financing and disengagement between clubs and fans.
Tifosy said it has helped to raise £1 million for clubs since it was founded in 2015, including sides like Fulham and Coventry City as well as a number of Italian Serie B clubs, the British news organization pointed out.
Find out more on the campaign here.