What the Hell is Water?

This is Water by D.F. Wallace has been the source of inspiration for the title and the approach of this blog on crowdfunding landscapes from its inception.


Stat rosa pristina nomine, nomina nuda tenemus


Umberto Eco, The Name of the Rose

one of the most used names in the world, Oliver, has become my attempt to give my contribution to try answer the question:

What’s the water?

In the end, it’s all about us.

The capital-T Truth is about life BEFORE death. It is about the real value of a real education, which has almost nothing to do with knowledge, and everything to do with simple awareness; awareness of what is so real and essential, so hidden in plain sight all around us, all the time, that we have to keep reminding ourselves over and over: this is water. This is water.


D.F.Wallace. (Source: The New Yorker).

Read the full text here.

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