A collage of smart stories about people and impact, this blog is my attempt to explore the intersection of business creation, digital finance and innovation with purpose. Hi, I am Luca, a lecturer in Enterprise and Entrepreneurship within the International Centre for Transformational Entrepreneurship, an academic think tank at Coventry University. A chartered marketer (MCIM) with an MBA from Durham University, I am completing my PhD in Entrepreneurship which focused on the crowdinvestor behaviour.
What’s in a name?
Oliver* is my both virtual alter-ego and online companion. Being one of the most used names in the world, it is my way to suggest that everybody can contribute to creating positive change.
In such a perspective, Oliver* signals openness, inclusivity and diversity all necessary ingredients to deliver a sustainable form of society.
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