A collage of smart stories about people and impact, this blog is my attempt to explore the intersection of business creation, digital finance and innovation with purpose. Hi, I amĀ Luca, a lecturer in Enterprise and Entrepreneurship within the International Centre for Transformational Entrepreneurship, an academic think tank at Coventry University. A chartered marketer (MCIM) with an MBA from Durham University, I am completing my PhD in Entrepreneurship which focused on the crowdinvestor behaviour.

This is the first blog layout, back in 2016. It has changed over time to better the reader experience.

What’s in a name?

Oliver* is my both virtual alter-ego and online companion. Being one of the most used names in the world, it is my way to suggest that everybody can contribute to creating positive change.

In such a perspective, Oliver* signals openness, inclusivity and diversity all necessary ingredients to deliver a sustainable form of society.


Thanks to you all, this blog has been included in some rankings, listed below. So, keep following!

Top 80 Fintech Blogs and Websites to Follow by Feedspot (2017, 2018, 2019, 2020, 2021)

Top 100 Crowdfunding Blogs and Websites to Follow by Feedspot (2017, 2018, 2019, 2020, 2021)

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59 Best Crowdfunding Blogs by Expertido (2019)

Top 20 Fintech Blogs to Follow by Difitek (2017)

Popular Fintech Blogs and News Websites To Follow by TechBullion (2017)