Author: lucasabia

A chartered marketer (MCIM) with a soft spot for business creation with impact, I am currently a lecturer in enterprise and entrepreneurship at Coventry University, where I am also the Deputy Course Director for MSc International Entrepreneurship and Academic Communication Lead. Formerly helped, by managing teams of specialists both in agency and in-house, Fortune500 companies across several sectors (e.g., FMCG, financial services, manufacturing, e-commerce, aerospace, engineering, pharma) maximise their strategic comms efforts, I also enjoyed taking part in the creation of a couple of startups. I like to share my experience to help startuppers tackle their marketing challenges. I hold a PhD in Entrepreneurship, two MBAs and a first in comms and am always keen on a good story to tell.

Kickstarter research found that support for crowdfunding campaigns and the success rate of campaigns is consistent with pre-pandemic metrics. However, the number of live projects on Kickstarter is down about 25% from the same time last year. Meanwhile, the largest equity crowdfunding platform, Wefunder, just reported that investor volume was up 35% from February through April and, in early May, reported a record $2 million of investment on a single day.

Source: Forbes